“O Messenger of Allah ﷺ, which (aspect) of Islam is the best?” He said: “Offering food (to the needy) and greeting with Salam those whom you know and those whom you do not know.”

At Mercy Appeal, our core mission is to alleviate hunger among the most vulnerable families in Peshawar and the surrounding areas of KPK. To ensure we maximise every donation, our team goes through extra effort and careful sourcing to secure the best possible prices for goods. Each food parcel is packed with essential staples, providing critical, nutritionally complete relief to widows, orphans, and poor families struggling with food insecurity.